Emerging Technology

66 articles
Digital Recruitment Marketing Predictions for 2016: Part 2

Digital Recruitment Marketing Predictions for 2016: Part 2

This is part two in a three-part series in which we discuss what you can expect from digital recruitment marketing in the new year. Here, Nathan Perrott, Senior Digital Strategist in TMP’s London AIA office, discusses the importance of content marketing, native advertising and more. 4: Content marketing will become a core part of direct sourcing Social media strategies are…
Digital Recruitment Marketing Predictions for 2016: Part 1

Digital Recruitment Marketing Predictions for 2016: Part 1

This is part one in a three-part series in which we discuss what you can expect from digital recruitment marketing in the new year. Here, Nathan Perrott, Senior Digital Strategist in TMP’s London AIA office, makes a case for a strong mobile apply process and more. 1: A continued drive towards digital and social omnipresence More often than not, we…
Instagram Grows Up: Using Pictures to Recruit

Instagram Grows Up: Using Pictures to Recruit

UPDATE: The wait is over. Earlier this month, Instagram switched on its API for ads, meaning anyone is now able to launch ad campaigns on the Facebook-owned social network. And if you decide to utilize Instagram as a paid social channel, you won’t have to go through a dedicated sales rep (as was formerly the process). Creating ads with Instagram…
Periscope for Recruitment Marketing

Periscope for Recruitment Marketing

On this edition of Strategist's Chalkboard: Inbound Marketing Manager Dave Hennessy shows you how to use live-streaming mobile app Periscope and offers suggestions for recruitment marketers looking to share ephemeral content as part of their recruitment marketing content strategy.
Talent Acquisition in the Cloud

Talent Acquisition in the Cloud

Leveraging Technology to Find the Right Candidates As the world of technology continues to expand, the number of devices and ways to access the internet grows as well. It’s not hard to imagine that at some point the internet will be integrated into most appliances, devices and instruments we use in our day-to-day life – and the HR industry is…
Influencer Marketing for Talent Acquisition

Influencer Marketing for Talent Acquisition

What's Your Strategy to Engage Your Influencers? It’s the end of the year. Maybe you are taking a look around at all the work that you and your team did this year and you wonder: What exactly did we do? In the talent acquisition marketing space, you posted a million jobs to thousands of job boards, and worked on your branding,…
Swipe Left, Swipe Right

Swipe Left, Swipe Right

What happens if instead of thinking big, we start to think very very small? What if instead of collecting and considering massive amounts to data, talent acquisition just looks at a small slice of data? Sounds like what dating app hit Tinder is doing.

Three Reasons to Go Responsive

Three Reasons to Go Responsive

Responsive web design is a framework that allows a website to work on large screen devices and small screen devices equally well. But since this advance in user experience comes with a cost, we've picked our favorite three reasons Talent Acquisition and HUman Resources should invest in responsive web design.

Is There Life After SEO?

Is There Life After SEO?

While SEO is a critical element in your digital marketing strategy, there will probably come a day some time soon when everyone is properly optimized for search engines. What happens when there's a level playing field and tricks don't push your pages to the top of Google's search results. So we ask, is there life after SEO?

What are the keys to game development for talent?

What are the keys to game development for talent?

Games are becoming popular approaches to help create deeper relationships between the company's audience and their brand. The creation of contagious experiences can tell stories about their brands with varying degrees of goals. In recruitment, the most popular goals are:

- To educate the audience about what it's like to work there

- Mind share of the career opportunities

- Assessment tool to get the right candidates