Strategies

108 articles
Can You Predict Candidate Quality?

Can You Predict Candidate Quality?

As the consideration funnel gets longer (41% in the last two years by our data), we worry that this leads to more opportunities for candidates to get lost or simply lose interest. If we invest heavily in driving candidate awareness with ads and job board posts, are we letting that slip away by not converting quickly? But common sense (and…
The Secrets to Integrating Social Into Your Next Recruiting Event

The Secrets to Integrating Social Into Your Next Recruiting Event

If you’ve ever had to plan a week-long family vacation, you know the stress and pressure that’s involved, especially if you’re the one running the show. You want it to be the best vacation ever. You want to be as prepared as possible. But most importantly, you want to have the memories. You want to be able to show your…
The Secret to Social Recruiting

The Secret to Social Recruiting

Social recruiting sounds simple: take jobs, the primary currency of modern recruiting, and insert them into social channels. It’s so easy that there are dozens of bots and tools that can take the jobs from your ATS and drop them into your Twitter, Facebook and other channels without having to do a thing. Sadly, what sounds like a magic bullet…
How to Scare Off Candidates: Recruitment Tactics You Should Bury

How to Scare Off Candidates: Recruitment Tactics You Should Bury

Sometimes candidates just don’t work out – it’s the nature of the recruitment industry. But what if your recruitment marketing is the cause of that? If it is, you probably have no idea. The way candidates interact with your company during the recruitment process is much different than the processes your organization has outlined for them. Take a look at…
Hut, Hut, Hire: 3 Recruitment Lessons from College Football

Hut, Hut, Hire: 3 Recruitment Lessons from College Football

College football season is here again, and with it comes excitement, heartbreak, and an examination of talent acquisition! Whether you are recruiting athletes or accountants, there are valuable lessons we can learn from the world of college football. There are a number of reasons why some college football programs are better at recruiting than others. Some coaches have unmatched personalities…
What Does a Recruiting Digital Strategist Do?

What Does a Recruiting Digital Strategist Do?

In this episode of the Meshworking podcast, I talk to Dustin Carper, recruiter-turned-digital strategist at TMP Worldwide. We cover a lot of ground, including the definition of digital strategy, how to evaluate a digital strategy, and what ideas are holding most companies back in their search for talent. So enjoy the laid-back wit of Dustin Carper in this 33-minute interview.…
How to Promote Job Events So People Will Actually Attend

How to Promote Job Events So People Will Actually Attend

Do you have a job fair or open house coming up and want to get the word out? Great news! Working with even a small budget, you can use social media to effectively promote your event. Even better news: you have the opportunity to reach exactly who you need to attract. You can ensure you’re doing this correctly by following…

Recruiting Content: The First 10 Pages

Over at EREmedia.net we shared 10 different recruitment topics to help you in developing content pages. "If you are looking to reach a variety of audiences at various points in the conversion funnel about the 10 openings you have now, do you build microsites and campaigns for each role, or do you stick to brand work only? The smart answer…
The Two Ways Content Drives Recruiting (and How to Measure its Value)

The Two Ways Content Drives Recruiting (and How to Measure its Value)

If you haven’t already read how content drives awareness and engagement, take a look at some of our previous articles on the subject, including the proof that content compels applications for some of your most selective and hardest-to-hire roles. But what isn’t always obvious is that content has two very specific ways in which it drives your recruiting efforts. This…