Hut, Hut, Hire: 3 Recruitment Lessons from College Football

Hut, Hut, Hire: 3 Recruitment Lessons from College Football

College football season is here again, and with it comes excitement, heartbreak, and an examination of talent acquisition! Whether you are recruiting athletes or accountants, there are valuable lessons we can learn from the world of college football. There are a number of reasons why some college football programs are better at recruiting than others. Some coaches have unmatched personalities…
What Does a Recruiting Digital Strategist Do?

What Does a Recruiting Digital Strategist Do?

In this episode of the Meshworking podcast, I talk to Dustin Carper, recruiter-turned-digital strategist at TMP Worldwide. We cover a lot of ground, including the definition of digital strategy, how to evaluate a digital strategy, and what ideas are holding most companies back in their search for talent. So enjoy the laid-back wit of Dustin Carper in this 33-minute interview.…
How to Promote Job Events So People Will Actually Attend

How to Promote Job Events So People Will Actually Attend

Do you have a job fair or open house coming up and want to get the word out? Great news! Working with even a small budget, you can use social media to effectively promote your event. Even better news: you have the opportunity to reach exactly who you need to attract. You can ensure you’re doing this correctly by following…

Recruiting Content: The First 10 Pages

Over at EREmedia.net we shared 10 different recruitment topics to help you in developing content pages. "If you are looking to reach a variety of audiences at various points in the conversion funnel about the 10 openings you have now, do you build microsites and campaigns for each role, or do you stick to brand work only? The smart answer…

The Social Media Recruiting Myths It’s Time to Put to Rest #socialrecruiting

First, we don’t blame you for believing the myths. They were probably handed down to you by whoever held your position last, maybe someone you look up to and respect. But just because a belief has been held for years doesn’t mean that belief is correct and shouldn’t be challenged. Myths, the well from which best practices spring from, are…
The Two Ways Content Drives Recruiting (and How to Measure its Value)

The Two Ways Content Drives Recruiting (and How to Measure its Value)

If you haven’t already read how content drives awareness and engagement, take a look at some of our previous articles on the subject, including the proof that content compels applications for some of your most selective and hardest-to-hire roles. But what isn’t always obvious is that content has two very specific ways in which it drives your recruiting efforts. This…
SEO, Applications and Recruiting: Podcast Interview

SEO, Applications and Recruiting: Podcast Interview

In the latest episode of the Meshworking Podcast, I talk to Patrick Welch, Digital Strategist and Analyst. In an example of looking at the forest instead of the trees, we talk about what he learned looking at more than 300 career sites, including how the number of published jobs has a massive impact on traffic and how different industries should expect very different…
Recruiting in India: A World Beyond Job Sites

Recruiting in India: A World Beyond Job Sites

When it comes to recruiting in India, there seem to be limited choices. Every single conversation starts with job sites and ends with job sites. However, if we start from the notion that prospective applicants are digital consumers in their daily lives, consume a lot of content on web and social, and more importantly, react the same way you and…
How Google Reads Your ATS

How Google Reads Your ATS

An examination of six major career sites to see if Google really is punishing ATS-based sites It’s always great when people within the recruiting business share information, as I believe it helps us all serve our clients better in the long run. An article entitled Applicationgeddon – Google Thinks Recruiting Systems are Spammy? caught my eye recently. It’s worth a…