SEO, Applications and Recruiting: Podcast Interview

SEO, Applications and Recruiting: Podcast Interview

In the latest episode of the Meshworking Podcast, I talk to Patrick Welch, Digital Strategist and Analyst. In an example of looking at the forest instead of the trees, we talk about what he learned looking at more than 300 career sites, including how the number of published jobs has a massive impact on traffic and how different industries should expect very different…
Recruiting in India: A World Beyond Job Sites

Recruiting in India: A World Beyond Job Sites

When it comes to recruiting in India, there seem to be limited choices. Every single conversation starts with job sites and ends with job sites. However, if we start from the notion that prospective applicants are digital consumers in their daily lives, consume a lot of content on web and social, and more importantly, react the same way you and…
How Google Reads Your ATS

How Google Reads Your ATS

An examination of six major career sites to see if Google really is punishing ATS-based sites It’s always great when people within the recruiting business share information, as I believe it helps us all serve our clients better in the long run. An article entitled Applicationgeddon – Google Thinks Recruiting Systems are Spammy? caught my eye recently. It’s worth a…
What Matters Most: Millennials Discuss Job Must-Haves

What Matters Most: Millennials Discuss Job Must-Haves

For this newest episode of Strategist’s Chalkboard we spoke to a diverse group of millennials, each wanting different things out of a job. Our interviewees span the entire range of the millennial generation: College Students (18-22), College Graduates (22-25), Young Professionals (25-30), and Established Professionals (30-35). Watch the video to learn what's most important to them in a job search, where…
Employer Branding: An Interview with Elizabeth Denson

Employer Branding: An Interview with Elizabeth Denson

In our first Meshworking podcast, we interview employer brand consultant Elizabeth Denson and have an interesting conversation about what an employer brand is and isn’t, uncovering the difference between an employer brand and employer value proposition, and how a well-understood and well-articulated employer brand has a tangible impact on how easily companies recruit the best talent. Show Notes: Elizabeth references…
Carnival of HR – Veteran Recruitment Edition!

Carnival of HR – Veteran Recruitment Edition!

This month we’re pleased to guest host the longstanding Carnival of HR series. Started in 2007 by Suzanne Lucas a.k.a. the Evil HR Lady, the Carnival of HR is dedicated to bringing together the best posts from the HR blogging community. Currently, the Carnival of HR is managed by Shauna Moerke a.k.a. the HR Minion. For July, we’re taking on…

The Recruiter’s Guide to Inbound Marketing

Over at Recruiter.com, Matthew Kosinski interviewed Meshworking's James Ellis about new data and insights surrounding the changing world of recruiting: So it makes sense that job seekers are now taking longer to make decisions about where they apply. They have access to more information, and they’re using that information to make smart career decisions for themselves. “There’s so much content…

Attracting Top Talent: Only A Fool Competes On Price

Over at ZoomForth's blog, we posted about how competing on salary is a fool's errand: Establishing meaningful value for the candidate will trump high salaries more often than not. "Let’s assume you need to hire a team of developers for your company and have an average salary to offer. You might assume you’ll be left hiring fourth-stringers and people who…

Here’s Proof That Content Will Bring You The Most Important Job Applicants

From our post in EREmedia.net: Content is far more effective at encouraging applications for those with the most experience and helps entry-level applicants self-select out of the process. You see, usually when we talk about the power of content in recruitment marketing to attract candidates and drive applications, we have to do so in abstractions. Those of us who think…
Instagram Grows Up: Using Pictures to Recruit

Instagram Grows Up: Using Pictures to Recruit

UPDATE: The wait is over. Earlier this month, Instagram switched on its API for ads, meaning anyone is now able to launch ad campaigns on the Facebook-owned social network. And if you decide to utilize Instagram as a paid social channel, you won’t have to go through a dedicated sales rep (as was formerly the process). Creating ads with Instagram…